[Callisto]

I think this is an interesting subject. Normally, most people would ascribe MTV's decline to its large array of mindless reality television shows. To me, MTV's proclivity to reality television is merely a consequence of its dwindling influence.

What has caused the "death" of MTV would be YouTube and the Internet in general. It was only a few decades ago when all music videos premiered to the public on MTV. Nowadays, most music videos no longer premiere on MTV, and most people now view them on the Internet, mainly on YouTube. It's also interesting to note that the network airs music videos very early in the morning, and even some of its satellite networks such as MTV2 do not nearly air as many music videos as it once did.

Thoughts? Do you agree with my sentiments? Do you think that it is a combination of various aspects? Do you not agree? Why or why not?

 

[SheamusO'Shaunessy]

MTV's Decline: 16 and Pregnant, Sweet 16, etc.
They barely even have music.

 

[BULLY]

Shitty programming.

 

[Callisto]

MTV's Decline: 16 and Pregnant, Sweet 16, etc.
They barely even have music.

Yes, and that's part of my point. MTV had to rebrand itself as it could no longer compete with YouTube or the Internet. The reality shows, to me, is just a consequence to the overall matter at hand.

 

[Rated R™]

MTV Canada just became the same old songs being played throughout the day, I wouldn't doubt if Youtube was the reason of it's fall.

 

[Punkhead]

MTV? Music? I watched MTV the whole time, until somewhere around 2007. Because I liked the music. I started watching MTV again last year, when it became available again. To this day, I have never heard music on MTV in more than a year. There's no music on MTV, so the ''Youtube killed MTV'' argument is bullshit.

I watch MTV Rssia. I also watch a little of MTV Germany. I don't understand german, but there's some music there.

 

[Rush]

16 and Pregnant, and Teen Mom are brilliant. Fuck anyone who disagrees.

 

[RICH ROCKHEAD]

16 and Pregnant, and Teen Mom are brilliant. Fuck anyone who disagrees.

A little creepy here, Rushman :bozza

 

[SheamusO'Shaunessy]

Yes, and that's part of my point. MTV had to rebrand itself as it could no longer compete with YouTube or the Internet. The reality shows, to me, is just a consequence to the overall matter at hand.

VH1 still stands firmly, because they didn't freak out and try to woo in Teens.

 

[chronoxiong]

MTV's decline happened way before youtube bloomed in my opinion. They fell into that reality television craze during last decade and thought that was what everyone wanted to see. But the truth is, not everyone likes reality TV. It gets tiring, repetitive, not to mention lame shows like "16 and Pregnant", "True Life", "Teen Mom", took up their time slots. I rather watch our own wrestling than watch dumb shows like what MTV airs now. So yeah, I think they fell into their own craze and lost track of who they are. What happened to TRL anyways? I will only give MTV credit for giving us Beavis and Butt-Head earlier this year. Other than that, they can rename their channel to RTV for all I care.

 

[Rated R™]

16 and pregnant? there's Maury for that.

 

[Rush]

A little creepy here, Rushman :bozza

how so? didn't say i wanted to fuck them :bramble

 

[Zankman Jack]

Yes, MTV stopped having music, but instead loads of crappy TV shows.

You do have a point - YouTube being the cause is very, very realistic.

Seriously, TV is getting very outdated these days - I don't even watch TV anymore. I just watch stuff on YouTube... Let's plays, coverages (gaming), documentaries, comedy shorts...
If I do watch "regular" TV programming (movies and tv shows) I watch them online as well.

So, yeah, only thing I really watch on TV are sports.
I feel that many young people (anything from 13 to 30) to that these days.

 

[virus21]

MTV was declining long before Youtube. They replaced thier music videos with realtiy show garbage and went all top 40 with the music they did have.

 

[Hotdiggity11]

This would be valid if MTV hadn't already moved away from music years before Youtube became popular.

 

[Locomotivelung]

Give a shit about Music Television really. I miss the good animated shows on MTV. Maxx deserves another season, The Head was good initially, Undergrads should still be going today, Daria is the greatest animated show of all time, classic Celebrity Deathmatch, Clone High, Downtown was amazing, 3 South, Liquid Television etc... And obviously Beavis and Butthead is back in all its glory, which is great. Didn't see Good Vibes, but I hear thats done. Those are shows MTV could be proud of, but unfortunately trash TV is even more glorified in this day than it was during the Springer era.

I don't think it's to do with YT, I just think MTV are catering to a difficult audience. And anyway MTV here has like 5 different channels and they all play music videos, so there's not too much change.

But yeah, back end of the 90's was fucking suberb.

 

[deadman18]

MTV and BET has went the way of the dinosaurs when it comes to music. MTV shows shit emo shows and BET shows damn movies 24/7. This has been going on since 2005 and back tbh.

 

[The Ultimate Warrior]

Reality TV is the cause of decline in many things, not just music.

 

[Skermac]

They quit playing music is the big reason. Now it's reality shows and sometimes an old comedy that isn't even music related.

They should change their name because they are no longer music tv.

 

[virus21]

They quit playing music is the big reason. Now it's reality shows and sometimes an old comedy that isn't even music related.

They should change their name because they are no longer music tv.

They did.