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Baby Yoda
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29,550 Posts
Discussion Starter #1 (Edited)
WWE’s love affair with the Shield is not only past its honeymoon phase, it’s starting to get a little dark.

With arthouse wrestling favorite Dean Ambrose currently reigning as the people’s champion, Raw’s rating for Monday’s Fourth of July broadcast was Monday Nitro low. Not only did viewership drop below two million for the first time in two decades, but Monday’s episode ranked in the bottom-three among over 1,200 episodes of the venerable franchise.

With so many ways to consume WWE content, historically low television ratings are not as alarming as they were in the 90′s. This is a caveat wrestling dirtsheets blatantly ignored while Roman Reigns was world champion, but were quick to bring up once viewers tuned out in droves during Arthouse Ambrose’s current title run.

Still, there is certainly an unfavorable pattern developing with members of the Shield on top.

At some point during the world title reigns of Seth Rollins , Roman Reigns and Dean Ambrose, Raw has logged a historical low rating.

Code:
The Shield and Historically Low Raw Ratings 
Raw Air Date	WWE World Heavyweight Champion	Raw Rating	Notes
October 19, 2015	Seth Rollins	2.21	18-year low
June 13, 2016	Roman Reigns	2.03	19-year low
July 4, 2016	Dean Ambrose	1.87	20-year low
WWE took its time with the Shield to make it a dominant stable with no clearly defined leader. This was shrewdly done so fans could treat all three as equals, making it easier to take each seriously as a top star. Two years after their split, WWE continues to use the Shield narrative as a backstory for each former member. It’s almost impossible to get past an Ambrose/Reigns/Rollins segment without some Shield trivia from Michael Cole.

At least one of these three young stars has been in every televised WWE Championship match since the 2015 Royal Rumble. At Money in the Bank, all three former members held the WWE Championship at some point in the show.

WWE is clearly dedicated to pushing these three fresh faces as the future of the promotion, but viewers don’t seem to be buying it. So what happened? Is Shield fatigue kicking in? Does WWE need to get more creative in booking these talents as individuals? Are they just better off as a midcard stable?

WWE has a big problem on its hands if Reigns, Ambrose and Rollins prove to be ratings duds long-term. No other up-and-coming WWE Superstars have received as much of an investment as these three, and the ones who do seem poised for breakout world championship runs are aging veterans masquerading as rookies.

It’s encouraging that WWE is showing so much commitment to unproven talents in the New Era, but is it possible that they picked the wrong horses to pull the wagon?

http://www.forbes.com/sites/alfredkonuwa/2016/07/08/wwes-recent-viewership-numbers-suggest-the-shield-is-a-ratings-disaster/#62f7bb797c03
 

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You Spoony Bard
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You've been on an anti-Shield crusade, making thread after thread. I'm not the first to notice or mention it.

The ratings are bad because the show is bad. It doesn't matter who is champion. The only thing that will save this company is a change of direction, a change of pace, a change in booking. Actual tangible differences that will affect the entire program.
 

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WF's #1 Mox fan.
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23,551 Posts
Cos The Shield guys are the ONLY people on Raw, right? :hmm:

And that 4th of July was always going to have shit ratings, no matter who was champion. Most people in the USA were out celebrating the holiday, not sitting at home watching Raw. Dean wasn't even in the main event of that show, his segment was somewhere in the middle of the show as well.

I really don't think it's fair to solely blame the low ratings on the guys, tbh.
 

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Baby Yoda
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29,550 Posts
Discussion Starter #6 (Edited)
Ever since AJ lost to Roman, you've been on an anti-Shield crusade, making thread after thread. It's getting tiring. I'm not the first to notice or mention it.

The ratings are bad because the show is bad. It doesn't matter who is champion.
I don't care if AJ lost to a Shield member, he's getting drafted to Smackdown and like I said a number of times before, it's not the right time for him to win the title. The later they leave his title win, the better.

What I hate is how the show has become a Shield soap opera where every week we have to reminded about their past. None of them are their own man and have yet to stand on their own two feet. You Shield fans can try to twist it around however you like, but it doesn't change the fact they've consistently been falling back on their Shield history to sell them as top guys.
 

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#WoodwardOut #LUHG
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15,085 Posts
None of them are top guy material

All solid players but not standout top stars imo

Sent from my LG-D855 using Tapatalk
 

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Registered
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4,485 Posts
WWE’s love affair with the Shield is not only past its honeymoon phase, it’s starting to get a little dark.

With arthouse wrestling favorite Dean Ambrose currently reigning as the people’s champion, Raw’s rating for Monday’s Fourth of July broadcast was Monday Nitro low. Not only did viewership drop below two million for the first time in two decades, but Monday’s episode ranked in the bottom-three among over 1,200 episodes of the venerable franchise.

With so many ways to consume WWE content, historically low television ratings are not as alarming as they were in the 90′s. This is a caveat wrestling dirtsheets blatantly ignored while Roman Reigns was world champion, but were quick to bring up once viewers tuned out in droves during Arthouse Ambrose’s current title run.

Still, there is certainly an unfavorable pattern developing with members of the Shield on top.

At some point during the world title reigns of Seth Rollins , Roman Reigns and Dean Ambrose, Raw has logged a historical low rating.

Code:
The Shield and Historically Low Raw Ratings 
Raw Air Date	WWE World Heavyweight Champion	Raw Rating	Notes
October 19, 2015	Seth Rollins	2.21	18-year low
June 13, 2016	Roman Reigns	2.03	19-year low
July 4, 2016	Dean Ambrose	1.87	20-year low
WWE took its time with the Shield to make it a dominant stable with no clearly defined leader. This was shrewdly done so fans could treat all three as equals, making it easier to take each seriously as a top star. Two years after their split, WWE continues to use the Shield narrative as a backstory for each former member. It’s almost impossible to get past an Ambrose/Reigns/Rollins segment without some Shield trivia from Michael Cole.

At least one of these three young stars has been in every televised WWE Championship match since the 2015 Royal Rumble. At Money in the Bank, all three former members held the WWE Championship at some point in the show.

WWE is clearly dedicated to pushing these three fresh faces as the future of the promotion, but viewers don’t seem to be buying it. So what happened? Is Shield fatigue kicking in? Does WWE need to get more creative in booking these talents as individuals? Are they just better off as a midcard stable?

WWE has a big problem on its hands if Reigns, Ambrose and Rollins prove to be ratings duds long-term. No other up-and-coming WWE Superstars have received as much of an investment as these three, and the ones who do seem poised for breakout world championship runs are aging veterans masquerading as rookies.

It’s encouraging that WWE is showing so much commitment to unproven talents in the New Era, but is it possible that they picked the wrong horses to pull the wagon?

http://www.forbes.com/sites/alfredkonuwa/2016/07/08/wwes-recent-viewership-numbers-suggest-the-shield-is-a-ratings-disaster/#62f7bb797c03
ur second paragraph suggests that guys who could pick up ratings are too old. Guys luke AJ Styles amiright. Let me tell you, it doeant matter who it is, the rating arent going up. No matter who it is. You could have brock lesner, john Cena, steve austin or anyone else. That show is staying in the 2's.

Also this week was independence day. Also raw that week came first on television, that means no one was watching TV that night because they were probably having a beer with fireworks and also, TV I an outdated concept now that everything is on the internet or YouTube. For WWE to raise their ratings ust a bit, they best stop putting clips of their shows on YouTube.
 

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Banned
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8,135 Posts
Just book them better and you'll see better viewership, but the WWE has fucked over the fans for so long it's too late... What they can do is start booking better and still keep at least 3 million viewers.
 

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WF's #1 Mox fan.
Joined
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23,551 Posts
Also, WTF is this "arthouse" thing they keep mentioning for Dean? :lol
 

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Baby Yoda
Joined
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29,550 Posts
Discussion Starter #13 (Edited)
ur second paragraph suggests that guys who could pick up ratings are too old. Guys luke AJ Styles amiright. Let me tell you, it doeant matter who it is, the rating arent going up. No matter who it is. You could have brock lesner, john Cena, steve austin or anyone else. That show is staying in the 2's.

Also this week was independence day. Also raw that week came first on television, that means no one was watching TV that night because they were probably having a beer with fireworks and also, TV I an outdated concept now that everything is on the internet or YouTube. For WWE to raise their ratings ust a bit, they best stop putting clips of their shows on YouTube.
I have said it time and time again, AJ should not be the guy or champion. He's been here 6 months and is 39 so stop using markdom as excuse for people pointing out TS's failures. Only an idiot would suggest replacing Cena with another 39 year old, it makes no business sense.
 

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Registered
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1,170 Posts
LOL at this thread.

Make Cena champ, make Brock champ, make Taker champ. Won't matter, the WWE has been mostly terrible since 2001 with the very occasional bright spot. Fans have had enough of a terrible product and have had enough of a company that openly dislikes and taunts them, bragging that they'll never get what they want because what entertains and pleases Vince ALWAYS comes before what the fans want.
I could go on highlighting every single thing the WWE is doing wrong but there isn't enough space on here or time to do it. In short ANYBODY who believes ratings, ticket sales and Network subscriptions are going down because of the talent is a clueless idiot.
 
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