Why didn't WWE tried to do a Cena vs Taker or Orton vs Taker feud back in 2009 or 2010? Orton and Cena were the top stars during those times. Either feuds would've been interesting and money as well since both Cena and Orton had their own programs with Taker before they were main eventers. In my opinion, WWE missed such HUGE opportunities that could've been done in one of those two years; doing them now is a little too late.