[JY57]

http://www.wrestlingrumors.net/report-wwe-may-teasing-heel-john-cena-will-turn/21120/

WWE may be teasing a “heel John Cena,” but they will not turn him heel. A new report from the Wrestling Observer Newsletter claims that even with the recent “testing of the waters” with Cena’s character “almost” crossing the “babyface line” during his feud with the Wyatt Family, merchandise sales and public image will keep the leader of Cenation a “good guy” for the foreseeable future.

Anytime a new attitude seems to be expressed by Cena, people ask if the company is finally going to turn him heel or not and give his character a boost of creativity. However, although the timing does seem perfect for Cena to cross over onto the “dark side,” it likely won’t happen anytime soon.

The most recent example of WWE teasing a possible heel turn for Cena came during the April 21 edition of “Monday Night Raw.” The company had a “fan vote” to decide if Cena would face one man, two men, or all three members of the Wyatt Family, and the fans voted for the Three-On-One Handicap Match with a whopping 53% of the vote.

Prior to the announcement of the voting results, Cena had conducted a promo saying that he knew he almost “snapped” at WrestleMania XXX and became something darker than he really is. He also said that he trusted the fans to not “kill him” by voting for a Three-On-One Handicap Match. When the results were announced, and Cena arrived for the match, he acted as if he was disappointed in the fans and didn’t play up to them as much as he normally would have.

That being said, the company will likely not turn Cena heel at this time because of how crucial he is to WWE’s public image and merchandise sales. Cena is the top pusher of merchandise for the company, selling five-times what the second runner up (Daniel Bryan) sells. With CM Punk being off television, and other merchandise mainstays such as Rey Mysterio Jr. losing sales, the company is relying on Cena hardcore.

Cena also does a lot of charity work, and WWE could alienate most of their younger audience if they turn Cena heel. He would have to portray a heel on camera, but be the superhero babyface wish-maker whenever he’s outside of live events.

Vince McMahon was reportedly not fully against turning Cena heel a couple of years ago when the “turn” was teased during a program with Kane, but currently the risk is just too high.

in actual newsletter Metzler said that Vince was seriously considered the heel turn back then but ultimately decided against it

 

[Λ Dandy Λ]

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[bmtrocks]

I'm not sure what would really benefit anyone if he turned anyway. Just a bit of fantasy booking: The only way I'd see it work is to have a program where the Authority basically hands him victories after victories with Cena acting like he doesn't want their help, with an angle with guys he's being fed basically telling Cena he's full of shit and he's in the Authority helping him win matches. Then the Authority books him in a match with DB, giving him a rematch from Summerslam. DB is a fan-favorite rather than the heel being fed to Cena, so basically the program could be at a big pay-per-view like Survivor series or Summerslam where Cena actually gains a dirty win over Bryan with the support of the Authority. This will solidify it I think: Going over a highly popular fan-favorite like Bryan in the most dirty way possible.

But again, WWE doesn't need to turn Cena right now. Only when he's at the end of his career and a new poster boy takes his place.

 

[evilshade]

In other words they'll turn him when he becomes useless and people stop caring about him. Im guessing thatll happen when he's in his late 40s / 50's

 

[World's Best]

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What?

 

[Mobster]

Much like Sting entering a WWE ring, I'll believe it when I see it.


I like the part where they act like 53% is some giant number. He gets booed by about half the people.

 

[dddsssccc]

In other words they'll turn him when he becomes useless and people stop caring about him. Im guessing thatll happen when he's in his late 40s / 50's

There's still time. Hulk Hogan was nearly 43 when he turned heel in 1996 and that worked well because of how it was done. The most important thing is getting the heel turn done right and have it be something big with a great story etc. Cena's heel turn is one thing WWE absolutely can't afford to screw up when they do it.

 

[PhantomMartyr]

Bullshit. They didn't consider it then, and they're not considering it now.

 

[peowulf]

Bullshit. They didn't consider it then, and they're not considering it now.

Of course they considered it.
It was like "Hmm, should we turn Cena heel?"
"Nah..."

 

[Alim]

Cena will turn heel once his prime is over.

- Hogan became a bad guy in 96, 12 years after Hulkamania was born. He was 42.
- Stone Cold turned heel in 2001, he was 36.

Cena just turned 37. If he's turning heel it'll be within the next 2-3 years. Bank on it.

 

[D3athstr0ke]

Another Cena heel turn thread....

 

[baloobolieve434]

Cena turning heel would be Bad For Business IMO

 

[Mazodus]

There's still time. Hulk Hogan was nearly 43 when he turned heel in 1996 and that worked well because of how it was done. The most important thing is getting the heel turn done right and have it be something big with a great story etc. Cena's heel turn is one thing WWE absolutely can't afford to screw up when they do it.

:agree:This.

It's the biggest wild card they got left in an otherwise uncertain deck. If they screw it up, it'll be a bigger missed opportunity since the Invasion.

 

[WWE]

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Dude....

Sent from Verticalsports.com Free App

 

[foc]

If Cena heel turns happens, it'll be like The Streak ending which no-one ever thought would happen and came out of nowhere.

 

[kinmad4it]

With the reactions he's received for the past god knows how many years he already is a heel.

To finally pull the plug and turn him they need a replacement, someone who will help all the little cena fans cope with him turning on them, a face so popular people wont be scarred by their once hero turning on them.

As of right now and for the past 8 years we haven't seen anyone who fits that profile. So fingers crossed their huge boner for Reigns comes through so he can replace the stale cretin, the sooner the better too.

 

[Gandalf]

i want him to turn heel just to see what his merch would say.

 

[Ace]

Cena is the face of the company and is a hero to most of the WWE's young fan base. We need to deal with it.

 

[AnthonyMichaelHall]

Cena is the top pusher of merchandise for the company, selling five-times what the second runner up (Daniel Bryan) sells. With CM Punk being off television, and other merchandise mainstays such as Rey Mysterio Jr. losing sales, the company is relying on Cena hardcore.

Good news/bad news, Bryan marks!

Jesus Christ, 5x as much merch as the #2 seller? Heel turn is never happening until they've squeezed every single penny out of him as a face :cena

 

[Ace]

Good news/bad news, Bryan marks!

Jesus Christ, 5x as much merch as the #2 seller? Heel turn is never happening until they've squeezed every single penny out of him as a face :cena

I thought Punk was still #2? Read that a few days back on a dirtsheet :shocked: