It may not be an industry term, but IWC is huge now, and anti-smark and workrate have been used for a decade+ in the IWC.The term “workrate” itself is bullshit. I’m not aiming this at anyone, but it’s like “anti-smark.” It’s not an industry term and it doesn’t really make sense. You like good matches. You like good work. I challenge anyone to tell me what “workrate” means.
And yes, Bad Bunny worked a better tag than either Buck ever has. Selling is important.