The way I have seen it is they do something, they forget it about it and do other things, and if that initial thing ends up coming back, people will say it was great long term storytelling or the plan all along. I am sure if Mike Tyson showed up again and yawned, some would say "oh wow! they really DID have it planned out all along!" but that is obviously not true. The more I see proof that Tony has a pretty substantial case of ADHD, the more the product presented makes sense to me (in that it rarely does make sense).Fair enough - for me it was the kind of thing I'd see in a movie and not bother to question as it was a cool visual. But we all see things differently.
With regards storylines and long term booking - I would say it's hit and miss. They try to do long term booking and sometimes it comes off well - there were parts of the Omega/Hangman relationship, the MJF/Pinnacle swerve, the Omega/Callis screw job angle that are examples for me. Other times the pace of a storyline is off - the Omega angle has stuttered and been confused. And yet other times they just make a mess of it - Shaq v Cody...WTF was that lol. So it's a mixed bag for me but when it comes off I prefer it to angles I'm likely to get from another product. I'm a fan of the little clues and call backs they drop along the way - I appreciate the thought that goes into it and the richness it adds over your typical, simple wrestling trope.