The "Yes!" chants disgust me, even besides the fact it's more of a kindergarten-style sing-along than a wrestling chant at this point. It's not the "yes we can" kind of yes, but the "yes, I consent to rape" yes. Or in this case, "yes, I'll chant whatever's fun to join the crowd with."
The problem for Bryan is that it is making him incredibly one dimensional. That chant has been incorporated into every facet of his performance, it's part of his entrance, it accounts for most of his promo work and he has incorporated into his matches. After nearly 3 years of this it is becoming stale.