And it sure as hell wasn't because the show was so great. Two words: The Rock. People tuned in because they wanted to see The Rock. Knowing that possibility exists, paired with the HHH/Taker angle, and Raw will undoubtedly top 4.0 before WrestleMania, possibly multiple times.
Good rating. I doubt we'll be seeing Rock again, until Wrestlemania of course...
If I was in charge, I would use pre recored video promos, giving his opinion on certain wrestlers, on every RAW leading up to Wrestlemania. I might even think about using him the last RAW before Mania... Guest Ref for Cena vs Miz?
This way the ratings will be strong & the promotion will get a big buyrate at the big PPV.