So if that's the case then they stopped Orton becoming the guy too, right? Don't be silly. It takes more than pops and selling a few t-shirts to take the top spot. Orton couldn't do it in 2010 and Punk couldn't do it in 2011 either despite both of them having red hot babyface runs. You keep believing what you want to believe though. At the very least your posts are good for a laugh.
Like what? Superman booking, backstage allies, countless title reigns? Fair enough Cena deserved his place at the top, but he's been there for a long, long time, and I think there is a legitimate argument for him staying there because they won't allow anyone to take his place.
With Punk, maybe, maybe not. Who knows? Personally I think they had a chance with the MITB storyline, but blew it. HHH going corporate heel would have been interesting. Maybe they genuinely didn't think something like that was the best thing to do, or maybe they didn't like the thought of Punk being the top guy, so purposefully stifled his momentum and robbed him of a potentially brilliant storyline and certain stardom. As of now, as much as I'd like to see it, I can't see Punk ever becoming a draw on Cena's level.
Orton lacks mic skills and fucks up all the time, so he was never going to topple Cena.
The other candidate for me in terms of being knocked back down when they were becoming a threat to Cena, is Ryback. Gaining viewers in his segments, massively over, popping a big buyrate at HIAC. Then has his momentum killed by being jobbed out ppv after ppv. Why? Maybe Cena had something to do with it. It could be a load of bullshit, but I think there's definitely an argument to be had there.