Anyone who was offended by this must have started watching wrestling rather recently, because this is pretty standard fare for heels. Was Heyman faking a heart attack cheap and evil? Yes. That was the point, though. CM Punk and Paul Heyman are evil characters -- emphasis on characters. Let's remind ourselves this is a work of fiction.
The new Bond villain kills people. Killing is worse than poking fun, so should we be crying foul about him, too? Or about any movie character who is evil? No, because that'd be ridiculous. Has wrestling really gone so soft in recent years that something as mundane as a fake heart attack promo (which was signed off on before it aired) would rub people the wrong way? Have people really forgotten that this is fictionalized and that these people are actors?
No shit it's a work. You don't have to have started watching wrestling recently to find this disgusting an tasteless. The shit before this was just as tasteless.
To compare this to movies makes that post sound ridiculous. Obvious difference:
Lawler went through a REAL LIFE heart attack. Not some kayfabe shit. Something that had fans nervous and praying and hoping Jerry makes it. And he did. They started the disgustingness when they actually made a video package about it with actual footage. #why
Punk and Heyman gained no additional heat, the crowd was silent, and Punk's jokes were beyond corny. This is the type of shit that makes wrestling as a whole look tasteless. There's a fictional character doing fictional shit. Then there's a real life situation made into a joke. No real way to defend shit like this. Deserves every piece of hate it gets.
Oh, and by the way... 67 pages of discussion on this board alone, debates firing up all over the Internet. It's buzzworthy. People are talking about it. Offensive or not, this is working.
Still doesn't justify it. Looks better to see 67 pages on what happened at the end of Raw. Not the most disgusting cheap heat tactic this year. This isn't a good thing or something for them to be proud of. But then again, it's WWE. They don't care. The show was awful anyway.