IWC doesn't like her but the kids who go to all these shows do. She's consistently listed on all these reports as being one of the top 5 pops.
I just think it's as simple as turning AJ into a main focal point of the entire company. I've said it before, I'm convinced they are attempting to make a female version of Cena. She's all ready started doing the Cena type stuff outside the ring.
And I'm happy about this. If the Diva's division needs a "cena" type character to save it, than so be it. Aj has the abilites to provide something like that for the division.
All I hope is they don't, down the road, try to make her Super AJ like Super Cena.