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Initial Summerslam Buyrate

6K views 68 replies 45 participants last post by  Felpent 
#1 ·


"Brock Lesnar looks to have earned himself his contract and gotten a good shot at a renewal.

Going into SummerSlam, the idea was that the show was going to either sink-or-swim based on the Lesnar vs. HHH main event. The show was an overwhelming success, doing 350,000 worldwide buys, broken down as 264,000 North American and only 86,000 international. It was the most successful SummerSlam show since 2008.

The North America vs. international split, with 75% of the buys coming from North America is a second indication that it was Lesnar as the reason. Lesnar’s main drawing power from his UFC days was gigantic in the U.S. and Canada, but little international, since UFC has never done strong PPV business (or even done much PPV) outside of North America except for Australia and that came toward the end of Lesnar’s UFC tenure.

It’s shocking that the July PPV headlined by the two Money in the Bank matches and C.M. Punk vs. Daniel Bryan did 88,000 buys outside of North America, which makes no sense for it to even be in the same ballpark as SummerSlam. Yet, SummerSlam from the domestic standpoint beat it by 264,000 to 108,000.

For a comparison, in 2011, SummerSlam did 180,000 North American buys and 131,000 international for 311,000. In 2010, the numbers were 209,000 in North America and 140,000 international for 349,000. In 2009, the numbers were 229,000 in North America and 140,000 international. In 2008, the show did 329,000 buys in North America and 148,000 international. The 2008 show was Undertaker vs. Edge in a Hell in a Cell match and Batista vs. John Cena as the top two matches, plus HHH vs. Great Khali for the WWE title, C.M. Punk vs. JBL for the World title and Matt Hardy vs. Mark Henry for the ECW title.

This continues the trend of WWE being well ahead of last year in almost every show, but greatly so on shows that have Lesnar and The Rock involved.

For a show comparison, last year had C.M. Punk winning the WWE title from John Cena with HHH as referee and Randy Orton beating Christian to win the World title in what was really just a two match marquee card, and it was really all built around Punk vs. Cena.

This year’s version was the Lesnar vs. HHH show as far as a difference making match, but also had Punk retaining the WWE title over Cena and Big Show, Sheamus retaining the World title over Alberto Del Rio and Chris Jericho vs. Dolph Ziggler as the major matches."

- The latest observer issue.
 
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#35 ·
The North America vs. international split, with 75% of the buys coming from North America is a second indication that it was Lesnar as the reason. Lesnar’s main drawing power from his UFC days was gigantic in the U.S. and Canada, but little international, since UFC has never done strong PPV business (or even done much PPV) outside of North America except for Australia and that came toward the end of Lesnar’s UFC tenure.

So Brazil doesn't have high amount of buyrates? I really thought a place like Brazil would be really high, considering the popularity of UFC in Brazil
 
#37 · (Edited)
Re: Brock lesnar potential new contract

The problem is that the current contract is a disaster. Vince has really lost it when he threw 5 million dollars to a guy who only appears 35 times a year and he'll earn an additional 140,000 dollar if he exceeds the 35 appearance limit per appearance. Basically Vince isn't thinking straight. Brock Lesnar doesn't draw 5 million dollars for WWE. He does increase PPV sales but WWE loses a huge chunck of that profit to PPV companies and to top it off Lesnar isn't exactly a merchandise draw. Vince should have signed Lesnar for 50 appearances that way Lesnar would have been on Raw the whole year and would have only miss a few weeks & PPVs. The Rock gets payed 5 million as well but The Rock has sold tons of merchandise since his return to the company with his "Boots To Asses" merchandise & other merchandise with Rock catchphrases. Lesnar has Vince by the balls and I guarantee he will want more money and the same appearances. I'm willing to bet that even Cena's base salary isn't 5 million. Personally they should just sign back Jeff Hardy. Jeff Hardy will cost a lot less and will bring more money than Lesnar.
 
#38 ·
Re: Brock lesnar potential new contract

The problem is that the current contract is a disaster. Vince has really lost it when he threw 5 million dollars to a guy who only appears 35 times a year and he'll earn an additional 140,000 dollar if he exceeds the 35 appearance limit per appearance. Basically Vince isn't thinking straight. Brock Lesnar doesn't draw 5 million dollars for WWE. He does increase PPV sales but WWE loses a huge chunck of that profit to PPV companies and to top it off Lesnar isn't exactly a merchandise draw. Vince should have signed Lesnar for 50 appearances that way Lesnar would have been on Raw the whole year and would have only miss a few weeks & PPVs. The Rock gets payed 5 million as well but The Rock has sold tons of merchandise since his return to the company with his "Boots To Asses" merchandise & other merchandise with Rock catchphrases. Lesnar has Vince by the balls and I guarantee he will want more money and the same appearances. I'm willing to bet that even Cena's base salary isn't 5 million.
That's a load of horseshit, nobody knows for sure the finer details of Brock or Rock's contract, nobody knows how much money either guy is making from the company and more importantly FOR the company. What we do know is that Vince is a pretty shrewd businessman and he wouldn't sign Brock if he didn't think the guy was profitable and he most certainly wouldn't then RE-SIGN him if the deal was as bad for WWE as you make it out to be
 
#43 ·
Re: Brock lesnar potential new contract

Funny how WWE is kissing the ass of the guy that left the company for football years ago.
Well, that's being kind of short-sighted, no? I mean, sure, he left for the NFL but he also went to UFC to become the heavyweight champion & main event PPV's that received 1-million buys. Seeing as how UFC is a contact sport & WWE is still in the business of Pay-Per-View, it makes sense, no?
 
#44 ·
Re: Brock lesnar potential new contract

They would probably have to pay him insane amounts of money to get him to appear fairly often. He's already a rich man, hates travelling and loves being at his home out in the sticks just doing what he feels like. The guy doesn't even have Internet access at home, which is pretty telling how little he cares about being in touch with things.
 
#58 ·
Re: Brock lesnar potential new contract

Brock Lesnar is old news, and he isn't the same wrestler he was before he left. Just showing up here, and there is worthless. Lesnar should come back full time, and stop whining like a little bitch.
Brock > 98% of the entire roster.

Brock is the reason for this PPV success. Keep his dates limited. They mean more when he shows up. This PPV might of been even more successful if they didn't have him lose to Cena in the fashion he did at Extreme Rules. I'm pretty sure that turned off a lot of people who's decision on investing their time into Lesnar focused on how he would be treated in that match.
 
#47 ·
Re: Brock lesnar potential new contract

I'm up for more of Lesnar if the contract means for more appearances per episode, and maybe something like 5 or 6 PPV appearances. His feuds are good if you watch them with the recaps cut out, but stretched over several months and multiple vacant PPV's they suffered.
 
#49 ·
Re: Brock lesnar potential new contract

Lesnar is a pretty confusing guy...unless it's just about the money and not principle and he'll take peeks into the WWE if paid enough. I remember seeing a vid on youtube where he considers himself Brock Lesnar the UFC fighter and not Brock Lesnar the WWE wrestler. From what I've seen he doesn't really have any true interest in being a part of the WWE roster again. Unless he's just a hypocrite.
 
#56 ·
Maybe we'll get more appearances if he does indeed re-sign as a result of Summerslam's success. He draws, so why not milk the shit out of it? Brock/Rock, Brock/'Taker on top of the inevitable blockbuster rematch between Brock/HHH. Hell, maybe even a rematch between Brock/Cena.

Big fuckin' money for WWE right there.

He'll probably have some explicit demands, but he's definitely worth it.

They need all the legit stars they can get right now because the current talent just don't cut it. Brock could outdraw the entire roster combined.
 
#61 ·
AWESOME buyrate!

They should've booked Brock to win the WWE title at Survivor Series, and then booked Rock to win the Royal Rumble, which would've set up Rock vs Brock for the title at Mania. fpalm fucking WWE.....
 
#62 ·
TO the guys saying he made wwe the 5million back
They do not get every dollar of every buy they have to split it with the satellite/cable providers which can be up to a 60%cut(forgot which one gets the bigger share)
If anything he has just made them around 1.5 million dollars if we assume all the extra buys were due to him.

He is a draw but not as big as the rock. Considering he was wrestling DA GAME, it was a weak gain.

Watch the rumble, easy 600k buys with Rock vs Punk
 
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