Originally Posted by Daemon_Rising
In the short term, Rock as champ is obviously a good business move, but each Raw that The Rock misses will quite quickly start to damage the impact of the WWE title.
Nothing did and will ever do more damage to the WWE title than what they did last year, having a WWE champion in the midcard.
If that's not enough they presented another guy who wrestled in the main event instead of the champion as someone who had the worst year ever in his career. I don't know what can damage more the impact of the title than what they did last year.
Vince treated the WCW title 2001 with more respect than his own title 11 years later. Hell, even Eric Bischoff with the WWE title during the Monday Night Wars (one of the biggest nightmares of Vince) would threat the title with more respect.
Back to topic, the win of the Rock is just a formality because the WWE champion needs to be somehow involved on a PPV before WrestleMania. They already plan Cena vs Rock so it doesn't make sense having Punk winning the belt. Even if they plan a triple threat match it would not make sense for having the Rock losing the title to CM Punk and having only a 1 month title reign when the next PPV after this is already WrestleMania.