If they only fill 40% capacity on some arena's and lose money, it'll kill the product.
It wouldn't kill it, they would just go back to the IZ more and do shows from there. The only thing is it might be embarrassing if they go to places they can't draw and don't promote the show long and hard enough and get a bad crowd.
Seriously, good for TNA, this move right here is a stepping stone to the continuing growth of TNA. Though I'm sure they were/are the butt of jokes around most parts, you got to hand it to Dixie and team-TNA. They are working their ass off and going on the road is a humungous step in being contenders.
Hopefully they don't put themselves in a world of trouble by doing this.
Dixie said they have been around this long by making the right financial business choices. Im sure she wouldn't do this is she didnt think it can be pulled off. We will see what her exact plan is tomorrow though.