The women don't draw. Bowlen doesn't know what drawing means. This thread is getting silly. Some people are not capable of separating their opinion of the female wrestlers from the reality of business.
Impact's peak rating was in the second quarter-hour of the show with a 1.10 rating for the first of two Knockouts matches. The show stayed within about one-tenth of a rating for most of the show, ranging from a 0.98 low to the 1.10 peak.
Q2: Impact peaked with a 1.10 rating for Velvet Sky vs. Madison Rayne
Q2: 0.85 rating - Crimson vs. Austin Aries, Crimson issues an open challenge for Slammiversary, Brooke Hogan backstage with the Knockouts, Hulk Hogan entrance
Q3: 0.92 rating - Hogan in-ring promo, Bobby Roode interrupts Hogan, Sting roughs up Roode, The Knockouts backstage
Q4: 0.95 rating - Mickie James vs. Velvet Sky vs. Miss Tessmacher vs. Tara with Gail Kim on commentary, Bully Ray backstage, two commercial breaks
Q6: Impact increased slightly to a show-high 1.11 rating for this week's Knockouts segment of a Tara in-ring promo before intimidating Christy Hemme.
Q7: Impact reached a show-high 1.14 rating for Tara celebrating Miss Tessmacher before turning heel on her. This was followed by more videos, one commercial, and Dixie Carter holding court in a backstage office meeting.
Q4: Impact increased slightly to a first-hour-high 1.04 rating for the X Division tag match, plus one commercial break. (down 7.5% vs. 2011-Q4 average)
Q5: Impact jumped to a 1.23 rating for the Knockouts battle royal and pre and post-match activity. There was also one commercial break. (even vs. 2011-Q5 average of a 1.23 rating)
I could go on, but I'm not one for ratings discussions. That's just from a quick google search, but I probably didn't even have to do that, a quick search on this very forum about how the Knockouts were the highest ratings in like 08/09 proves that they do in fact "draw." Granted, they're not ratings savers and consistently the highest rated segment and they don't top the ratings as often as they did in 07 - 09, but they still do so often. And the ratings from 07 - 09 would probably show that a decent, well built womens division is a good thing for the show overall.