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ANTHEM SPORT DROPS "TNA" NAME — NEW NAME NOW IN PLACE

14K views 105 replies 55 participants last post by  shandcraig 
#1 · (Edited)

According to The Wrestling Observer Newsletter, it appears that Anthem Sports & Entertainment will drop the TNA initials and call the company Impact Wrestling.

The belief is that the name “TNA” has a negative connotation and Anthem wants to move away from that. Other slight changes are expected to be made as Anthem settles into the company as the new owners.
 
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#13 ·
Bischoff and Jarrett wanted it gone, however Dixie worked her black magic.
 
#10 ·
This won't change the outside view on the company very long-term, but it's a start if nothing else.

Impact Wrestling Champion?

That sounds so fucking stupid

The TNA name was gold and the right marketing mind would have done wonders promoting that name.
What? It's the sole reason why stronger networks and advertisers didn't want to touch the company with a 150 foot pole.
 
#12 ·
People will still call it TNA. Most casuals don't even know what Impact Wrestling is but heard the name TNA. I am not sure if this is the best move, but we'll see.

The Impact brand has been around since 2004, so it's nothing entirely new and it sounds kinda cool.
 
#15 ·
Hmm, not sure what I think of this. Main points are -

They are losing heritage. Regardless of how you feel about it, there is a great TNA history.

What will they call the show? Impact wrestling presents.... impact?!

The fans will always chant TNA. They will never change that.

Not sure how good it'll look on a belt.

But I could be proven wrong. Turner did a name change when he bought crocket, just not sure impact wrestling is the right name.
 
#17 ·
There will be a formal announcement in the ring when the transition to Impact is complete.
 
#41 ·
That's a good decision, considering the acronym does not do it for the current times. There's something they need now and I've been waiting for them to pull the trigger for ages. They need a new name for their main TV show. It's funny how they had Xplosion, but the main show was called the same as the company. Now that this identity crisis is done with Anthem settling on Impact Wrestling, it's time to give the show its own name.
 
#51 ·
I dont know if it would be a bad move to go with one of the companies old names.I mean we already see jeff bring back Open fight night which is old but fun great concept.

So in my opion they should call the show "REACTION" Reaction is a perfect name for a wrestling show. The entire show is about reactions from the fans and wrestlers.


Impact wrestling presents - thursday night reaction.
 
#42 · (Edited)
That's a stupid move and they're probably being advised by Dave Meltzer himself. If not directly then by reading his self-righteous newsletter.

Atm TNA has 3 valuable assets
1. the tape library
2. the TNA brand
3. The tv-deal with POP


Years and years goes into building a name and a brand. Casual wrestling fans know what TNA is even if they never watched it.....wrestling fans don't know what Lucha underground or ROH is...there is a lot of value just in the recognition factor.




Edit: AAANNNNNDD the other thing is that TNA world champion actually means something. There's credibility to that title. Global force world champion, Impact world champion or whatever crappy title they come up with will instantly lose ALL credibility. In one second it's gone and nobody cares about the title.
 
#45 ·
How many times are we going to hear that? No chance. They have a streaming app to sell, the TNA library is a big part of it.
 
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#47 ·
I echo the sentiments of the minority on here - I was not in favour of a name change. Even though the TNA name is tarnished, it's established. For all of the shortcomings of the company, they still get some publicity. Starting a new brand (or in this case resetting it completely), especially in this industry, is nigh-on impossible, see Jeff Jarrett and GFW. I don't think it will matter anyway because I can see them doing a u-turn on the idea in years to come, like with the whole 4 vs 6 side ring - I'm confident they'll go back to their roots (eventually).
 
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