He really isn't a big draw. A draw, yes, but not one of the biggest. Even now as a part timer he occasionally loses viewers in his segments. And a part timer is somebody who people should be looking forward to seeing because they aren't seen often.
Like somebody said, he was always the guy that worked with the big draws. One of the best ever, though. No question about it. His drawing power or lack of doesn't change that fact.
All he is though, is like a more important Chris Jericho. Difference is he doesn't do the jobs.