Seems weird to complain about that Cena vid. His being the sole face of the company-wide "fight" against breast cancer or whatever it was, that was incongruous. Most of what they do with Cena is sickeningly sycophantic. But the guy granted 300 wishes to sick kids. That's significant.
Problem with the promo is they've done it to such a degree that any package about it is now dreaded. If they hadn't done one in about six months let's say I don't think anyone would complain.