The return of Lawler, which included C.M. Punk, Paul Heyman and Mick Foley all involved gained 745,000 viewers to a 3.38 quarter hour. The end of the angle lost 876,000 viewers. Rey Mysterio & Sin Cara & Justin Gabriel & Tyson Kidd vs. Titus O’Neil & Darren Young & Primo & Epico gained 233,000 viewers in the last few minutes
Thats a nice way to try and spin things. Breakdown doesnt make much sense.
Breakdown was most likely:
Quarter 5 gained 745,000 viewers.
( The next quarter hour is missing, so im guessing this would be Quarter 6 ).
Quarter 6 lost 876,000 viewers. No suprise since it had 2 commercial breaks, ring entrances, backstage segment and just a minute of a match. Its a big drop but nothing shocking.
Quarter 7 gained 233,000, which contained most of the match.
Sheamus Vs. Otunga had the problem sharing their quarter with 2 commercial breaks. Add in it being a very uninteresting match and it will do badly.
The start of Cena Vs. Punk ( Quarter 12 ) also contained 2 commerical breaks, ring entrances and about 3 minutes of the match.
The trend is pretty clear when Quarters have 2 commercial breaks in them.
Whoever reports these always try to spin these numbers despite the fact that they only get Quarterhour breakdowns, they dont get minute by minute numbers.