Monday's RAW broadcast drew a 2.48 (2.5) cable rating, the program's worst rating for a non-holiday episode since October 27, 1997 (which drew a 2.3). This is below the rating for the Oct. 1, 2012 show, which garnered a 2.54 in comparison.
Now of course, they had some competition but this has been a pattern for a while now. I find it interesting that these low ratings are being compared to ratings in 1997. Although I think that the AE was just a perfect example of being at the right place at the right time (with the right people), does this mean that they may be able to turn it around again? Surely they have to realize that some things have to change with ratings this bad and I don't want this to turn solely into a "get rid of WWE PG" threat, but I do think that being able to swear or bleed at important moments and important feuds adds to the moment, because it makes a rivalry look real. No one believes there's real animosity between two wrestlers if one calls the other "poopy".
So basically the question is: Can the WWE turn this around (and what has to be done) or does a show like Monday Night Raw not fit in this time anymore as a show that gets 4.xx ratings. And should they hold on to the younger viewers or try to shift to a more adult demographic once again and hope that the children of 2000-2012 grow along with the product. Of course, most people on this forum would want an edgier Raw, but the question is if it would be succesful since all the forum members still don't add up to better ratings.