Originally Posted by Cliffy Byro
If the network cares so much about that demographic why is vince going after 8 year olds ?
In all fairness, the WWE are trying to maximise their audience by appealing to all demographics, they're just doing a piss poor job at it.
In many ways, the positioning of CM Punk and Daniel Bryan have been attempts at having a more mature audience tune in every week, the problem is that they're treating these as afterthoughts to the storylines that are designed to appeal to the younger fans. It's like watching a 2 hour episode of the Mighty morphin Power Rangers with Al Pacino and Robert DeNiro making a 10 minute cameo.
The WWE knows that it can't compete with UFC's stranglehold of the 18-34 male demographic, so they aim all their focus on the dem that hasn't been cornered yet. Intelligent business strategy is only it was followed up with compelling storytelling.