Re: Dean Ambrose Pre-Debut Discussion Thread
Ambrose's spot on the card is actually irrelevant. Look at Sandow, he's not in a feud yet he's given enough exposure to make him perhaps the most watchable wrestler on the roster.
The best comparison I can make in terms of expectations is with Mankind in 1996, here was a guy who wasn't going after the title but he was given the freedom to get his character over. Via squash matches, a definitive rival to play off and ample promo time, Mankind quickly established himself as the best heel on the roster.
Ambrose needs to be treated similarly. Don't feed him title shots or elevate him to the main event.
All he needs is the following:
- A specific wrestler to feud with. Somone who compliments his style and the fans care about. Honestly, I'm partial to Ryback for this honour, give them at least one Falls Count Anywhere match on a PPV and I think the fans could really get invested in both men. This would also have the added advantage of making fans respect Ryback as more than just a Goldberg clone.
- A memorable, unique theme. The Ambrose character is a nihilistic, deranged lunatic. He should NOT have rock music.
- He CAN NOT be booked as a coward. Every fan knows that there are many kind of heels and Ambrose is the most interesting type - the crazy guy. He needs to be presented as an irredeemable sicko, sure. But he can't just run away from the faces. The guy is a mentalist, he simply doesn't care about his own safety.
- No title shots. At least for a while. It's a problem in wrestling when a guy comes in and is spoonfed opportunities, I call it the "Lex Luger Syndrome", a talent is hyped, pushed to the moon but the fans don't respect him - as because they don't respect him they don't give a shit about his matches. We've seen it happen with both Drew McIntyre and Alberto Del Rio. Whilst Ambrose is more charismatic than both these examples, he still has to 'pay his dues' to ingratiate himself to the average viewer. Hell, even tie it into his character. Ambrose doesn't care about titles anyway, he's a sadist.
And there you go, I think if WWE think along these lines they will allow Ambrose to have a lengthy career, instead of a big bang followed by a quick fizzle. It's a simple concept, don't shove him down our throats but give him enough match and promo time to show us his gimmick.
Men like Jake Roberts existed during a similarly bland era of invincible faces, yet they used those confines to become legendary heels. Whilst Ambrose will probably never be on the level of a CM Punk or Randy Orton. I truly believe he can become the kind of heel that fans talk about for years when discussing wrestlings most memorable bad guys.