Let's get creative - give some unused superstars something to do!
*DISCLAIMER* This is going to be kinda long, so if you don't like reading lengthy posts this may not be of interest to you. Here we go...
I tend to be of the belief that if you put a performer in the right situation, they can contribute something to the product, even if it's something small. There also seems to be a belief among many that if you're not a main eventer, then you aren't worth watching. I think that's an unfair assumption and there are many examples of guys who were mid-carders or even low-card performers that were still entertaining - Hurricane & Goldust are two that immediately come to mind. A current example would be 3MB... I know many people can't stand the gimmick, but I think they've had some decent moments and like that they were given something to work with.
So with that said, we all know there's plenty of performers who never make WWE television or barely get any screen time - and once Wrestlemania passes we might get more opportunities for TV time with guys like HHH & Taker disappearing again. I've gone through pretty much the entire undercard and tried to come up with something for each guy.
Alex Riley - Pretty much dropped off the face of the earth after his split from the Miz in 2011, apparently for reasons known as 'John Cena.' He shows up on Superstars every now and then and popped up a few times on NXT, and he has been a solid babyface in those appearances. With that in mind, I think he'd do well in a tag team with a guy like Derrick Bateman... keep reading for more explanation!
Camacho - Of the guys on this list, I'd say Camacho has the least going for him. He doesn't really fit an enforcer role like Ezekiel Jackson or Mason Ryan and his work on NXT shows that his mic skills aren't that great at this point. He's probably best served spending more time in developmental right now, at least while Hunico recovers from injury. I will say this though... Camacho's brother Tama Tonga (who works for New Japan & CMLL) is quite talented and it could be fun to see them team in the WWE if he were ever signed.
Curt Hawkins - I know there's a lot of people who are big on Hawkins here and I'd like to see him get a chance to make an impact. I think you could pair him with Mason Ryan (another guy who's been doing nothing) and present them similarly to HBK & Diesel.
David Otunga - During the Laurinaitis 'People Power' regime, Otunga really came into his own as the smarmy assistant & legal advisor to the GM. I think he'd be great in a similar role with Damien Sandow once they finally decide to break up Rhodes Scholars. Otunga's not great in the ring, but I think he'd be pretty good at Sandow's side as a lackey/enforcer/legal advisor/tag partner when needed.
Derrick Bateman - I'm a sucker for comedy in wrestling... it's one of the reasons I enjoy 3MB's antics, Team Hell No's run as tag team champions & the PTP (especially when they get a chance to speak). Going back to Bateman's initial run on NXT, he was downright hysterical in backstage segments with Daniel Bryan and I think he would be great in a 'straight man/funny man' type tag team. Until Swagger returned with Zeb at his side, I thought pairing the two of them would make a lot of sense because Bateman was all about 'Chicks & America' with Swagger being the 'All-American American.' Since Swagger has found something else, I'd say that Alex Riley would be a good fit with Bateman too.
Evan Bourne - Well Evan is injured at the moment, but he's been gone so long that he deserves a mention here. I wouldn't mind seeing him return & reform Air Boom with Kofi, since that would give the tag division another capable team. It might be even more interesting if they turn Kofi heel & have Bourne join him - even though they're natural faces due to their high-flying, I'd be willing to bet they could be very entertaining bad guys. More so in the Ziggler vein of 'showing off' because they know they're superior athletes to everyone else... if anything, it'd be different from the typical formula the WWE employs.
Ezekiel Jackson - In my opinion, Big Zeke was at his best in the enforcer role for Brian Kendrick. With that in mind, he could be a good addition to 3MB's act as the band's Head of Security. Right now they're a bunch of comedy jobbers & there's nothing wrong with that - but if they wanted people to take them seriously, adding Zeke wouldn't be a bad idea. Especially in regular tag team action, they'd have two guys ringside to run interference to get them over as cheating scumbags.
Hunico - Another guy who's been out a while with an injury and was last seen on NXT. With the way that Sin Cara has flopped in the WWE, I'd love to see Hunico repackaged with a new mask. He's fun to watch in the ring and since he speaks better English, I think he'd have an easier time connecting with the audience. The one thing that worries me about Hunico is whether or not he'll have lost much of his athleticism when he comes back from a knee injury.
JTG - One of my favorite lesser-known acts in WWE of the past ten years was the Victoria/Stevie Richards pairing... I think you could do something similar with Alicia Fox & JTG and add another dimension to the Divas dimension, with him helping through interference. JTG playing the whipped lover-boy while Alicia plays the manipulative ballbuster could be pretty entertaining.
Justin Gabriel - Probably the one guy on this list who actually receives TV time on a semi-regular basis, but he has no hook other than 'adrenaline junkie whose Twitter followers nicknamed him the Capetown Werewolf.' I enjoyed his tag team work with Tyson Kidd & I think that would be a good place to go with him again. They billed themselves as 'International Airstrike' which just sounds so odd to me... I know it's a small thing, but I feel like 'Airstrike International' rolls of the tongue better. The other thing that I like about that name is that you could add more guys & form a stable of high-flyers - adding Adrian Neville from NXT to represent England, for example.
Michael McGillicutty & Ted DiBiase - First up, PLEASE let McGillicutty use the Hennig name. From his work on NXT, he's proven he can be a solid face and so has DiBiase. Team them up, call them 'The Fortunate Sons' or something like that, and let them roll. Having the pedigree of coming from wrestling families, they don't need as much of a gimmick and I think they've both improved since their initial runs so they're better prepared this time around.
Yoshi Tatsu - From what I gather, Yoshi's been working hard to learn English, which is admirable. Another guy who is very capable within the ring, pairing him up with Sakamoto (the other Japan native on the roster) would provide another tag team. Call them 'The Tokyo Express' and give them a manager... having even more international presence on the roster can't hurt!
Zack Ryder - Boy, how Ryder's star has fallen... I feel bad for the guy as he got himself over with the fans and he didn't get a whole lot in return. At this point, his current gimmick is probably played out and it's probably time for character change. Have him ditch the headbands and the goofy persona, put him in a suit & become a corporate kiss-ass. Complete 180 change - since working hard and doing something on his own didn't work for him, he'll politic his way to success from now on.
I'd love to hear input from others & more ideas, so feedback is welcome.