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How can WWE recreate and reinvent itself so as to create the next biggest boom?

14K views 64 replies 43 participants last post by  JobbyJobberson 
#1 ·
How can WWE recreate and reinvent itself so as to create the next biggest boom in professional wrestling?So as to get 9.2 ratings again.Is it even possible?Don't say that the WWE needs to bring back the attitude era,people have already seen,enjoyed it done with it.
In the 1980's we had Hulk Hogan,the fist and perhaps the biggest superhero in pro wrestling.This was the recreation.
In the late 90's we had Rock/Austin,the two of the biggest stars in a hardcore and iconic era.This was the recreation.
What would be the third recreation?
 
#2 ·
More emphasis on social network awareness, with less emphasis on creative progression and the booking of talent. More weekly programming, more matches, more PPV's. I want to see the same superstars square off each and every week. I want more titles than I can count.

Rewriting history is a good trick too. You can't really move forward if you harp on the past. Unless of course it means bringing back Attitude Era superstars to sell Wrestlemanias. That I'm cool with.
 
#5 ·
They're going to need TNA to step it up first. I believe the only thing that will light a fire under WWE's ass to the point that they're putting out such a great product it'll create another boom, is competition. Otherwise they're just going to keep coasting along and successfully making people believe they and they only are wrestling.
 
#7 ·
The Attitude Era wasn't a boom simply because it was generally well written with top talent. It was a boom period because it crossed over into the mainstream zeitgeist of the time, which was shock tv and pushing the boundaries of what was acceptable. Russo understood this and it's what he came to Vince with and what created the Attitude Era along with ECW's forerunning. Same thing with the Hogan era, the whole eat your vitamins, be patriotic, wave a flag around nonsense perfectly fit Reagan and 1st Bush's era. It's harder to put a thumb on what the defining characteristic of this current era is beyond economic trouble and economic trouble isn't really something you can build your product around. If anything this era is about UFC not WWE (the less said about boxing and it's slow death the better), so until things start shifting again you could have the best written WWE product ever and it wouldn't get close to the AE. You can see the WWE trying to tap the Zeitgeist with it's heavy social network promotion but that simply won't work, social networks are for discussing things....if you have nothing worthwhile discussing on them, it's not gonna change your popularity. You've never heard someone saying they watch WWE because it's all over twitter.

Of course if you're going to be fighting against UFC then getting rid of PG and skewing more mature would be an obvious way to go about it.
 
#9 · (Edited)
Cena alone could do it. Its very simple, turn Cena heel. I, briefly - for a solitary second - found myself rooting for Cena earlier this year. "WE GONNA PAHTY UP IN HERE!".

There are a million ways to turn Cena heel. Knock five shades of shit out of Rock at Wrestlemania with an iron bar, have a planted 'family' in the front row leave in disgust. Have Cena come on next night with Cole hyping an explanation at the end of the show, maybe with his old Thug music. The quarter hour for his explanation promo would annihilate anything in the past ten years. Dress him in black/casually. All this can be done while staying PG. Someone as powerful as Cena can reverberate change across the entire product.
 
#10 ·
There's a big problem because TNA need to get better to compete with WWE for WWE to feel there competition for them to up there game, but TNA basically killed thereself from being competition with WWE in 2010 when hogan decided to come and ruin everything by paying for old hasbinds no one wants to see, getting rid of six sides and basically killing the x-devision. So now there's a problem where TNA also need a big boom but is obvious that the boom they need is x devision and originality like the six sided ring but hogan can't get it throw his head that TNA need that.
 
#11 ·
TNA doesn't need to get better, it needs to gamble and take the risk. It has to go on the road and invest in production values. Panda energy aren't keen on doing that, but as Hogan has been saying recently, its this decision that stands between TNA being major-league and hovering around 1.0's. Going on the road and pumping millions into promotion could backfire or send them into the stratosphere. Another optional risk is to poach a big name, that costs money too.

But hey, its not our money. I dunno if I'd take the risk either.
 
#13 ·
I don't understand why people think the main reason for WWE failing these days is the PG rating. I think the main reason is because of the 3 hour show. It drags on, to many ads and to much filler. You get bored of RAW after an hour, just because thirty minutes is ads.
 
#19 · (Edited)
anyone who agrees with tha shouldn't be watching wrestling in the first place

Cena's heel turn would just be a rip off of Hogan's heel turn.People have already seen that.
accept Cena has had heel tendancies long before Chain Gang Commander, his smile seems so fake anyway so it wouldn't be too far fetched
 
#20 ·
double post
 
#21 ·
Best thing I can think of is turning Cena heel. Doesn't matter if done before or not. Look at Summer Of Punk, it got the summer started off right and was a clone of something done on the indy scene and 10 times better.

And if I'm not mistaken, the NWO was based off an angle already taken place in Japan. It's still new to those who haven't seen it.
 
#22 ·
Stop fucking worrying about merchandise sales. They worry so much about how many stupid fucking t-shirts and hats they sell that they ruin their own product because of it with dip shit booking. Your face of the company looks fucking ridiculous walking around like a fucking merch stand. How can anybody take the industry seriously when everybody looks so fucking ridiculous? Ok. Rant over! :D
 
#23 ·
It never will have a big boom again style. Everyone knows its fake now and the attitude was overkill. Nothing can shock us.

Unless they do my idea. I'm a friggen genious.

They need to turn wrestling into a real life movie from the ring to the whole arena

Holograms, tv screens everywhere showing envionents to get the crowd feeling they are in space.

Have the wrestles turn into mettalic creatures and act more like xmen/robots/mortal kombat figures and have the ring ropes LED's, the ramp see through LED, have hologram stars in the air, have the arena a space theme, have the ring surface sometimes ice, fire, lava, or other ones.

This is the only way wrestling will experience a boom.

It may kill wrestling in the end (after the boom, because itsi a corny idea), but meh it's already killed now anyway.
 
#25 ·
There is never going to be another "boom" period, especially if you're expecting Monday Night Wars popularity. The future, if anything, will be even more bleak. There aren't any wrestling fans anymore growing up to become wrestlers. There's not a ton of untapped talent in the Indies. The athletes go to MMA for more money. The best you can hope for are failed football players or weight-lifters that can't promo. When Vince McMahon dies, Stephanie McMahon will run WWE into the ground. WWE can't bring back ex-stars to save Wrestlemania forever.
 
#32 ·
There isn't going to be another boom period.

Babies coming out of the womb know its fake and considered stupid by most people today.

AE also took the Attitude part way past the extreme to the point where there isn't anything left to do. I probably worded that wrong.
 
#33 · (Edited)
True thats why we need to turn wrestling the complete opposite direction and go the sports entertainment route the whole way.

My idea on the previous page is a draft but a great way to do it.

We need to turn wrestling into a real life movie extravaganza.

Imagine there is one robot at first destroying all the human wrestlers week after week.

Nobody knows who it is.

Maybe he unveils himself and its Brock Lesnar or the Rock or someone else? Or maybe he is left hidden.

Eventually more robots join him.

It's then the robots wrestlers vs the human wrestlers and the human types get destroyed all the time.

They then take over the arena and turn it into the space/hologram style thing that I described on previous page.

Just like the NWO angle but way cooler!

Vince Mc Mahon could be behind it all and turn heel.

Eventually all the wrestlers transform to robots/xmen.

Come on, what else are they gonna do!

I wonder if Vince Mc is interested in this.
 
#35 ·
they need to add more 'attitude' in general, i'm not being one of those nostalgic fucks who keep begging for Attitude Era, but to make the product better they need more attitude, an edgier product. Thats that and they need more captivating storylines, like Punk MITB, like Nexus, except they need to actually run with these storylines, not 'good guy Cena' pops up and saves the day, make them more realistic and interesting. Also they need to make their product a 'must-watch', stop trying to copy other popular shows, make their own show something that no one can miss.

Yes everyone knowing it's 'fake' is really hurting the product, which is why they need to stop the pretending. Create more 'real' life storylines like Punk with his shoot promo, they know those type of storylines are much more successful these days.

like many people were saying last year, the next Era needs to be the 'Real life Era', where they stop pretending that its all real and actually show the world that what they do might be scripted but it means a lot to them and requires a lot of hard work, and bring some real life storylines into it cause they are really interesting.

For example:

Rumors are everywhere in the dirtsheets that Triple-H and Vince are having some arguments over things, as Triple-H is getting more and more power backstage. They could bring this into the ring and it would make for a damn interesting storyline, it would be realistic and captivating. Conclude it with a huge survivor series match 'Team Triple-H vs Team Vince' for the control of WWE, to make people support Triple-H they could add the twist that he actually wants to give the people a more interesting product where people are allowed to say and do whatever they want, while Vince wants a more organized product where everyone knows their place and stay in their limits. Hell they could bring in Linda McMahon pressuring Vince to keep it clean because she's running for some position.

They could do something else like Paul Heyman against Stephanie and Triple-H, Hell even Daniel Bryan and Cm Punk (indies) vs Vince McMahon and John Cena (typical WWE).

WWE KNOWS that the real-life storylines are what make the product interesting today, because everyone knows it's fake, there is no point in pretending anymore.
 
#37 ·
I had the idea to turn wrestling "Kayfabe" months ago... I think that could truly be the next wrestling boom.

http://www.wrestlingforum.com/general-wwe/615783-wwe-going-go-kayfabe.html

The WWE is going to change the model for professional wrestling by making it known that everything is a work. They'll then put on kayfabe-oriented shows.

How they plan to do this is through the WWE network. They'll show clips from shows during the PG era that'll be intertwined with storylines in the future. For example, this clip with Austin, JBL, and Cole.


http://www.youtube.com/watch?v=TiftrC5IaSs

Pay attention to Austin giving the bird during the PG era and how emotional Cole gets when Austin signs the contract. He literally starts crying! This is going to be a clip showed in the future to spawn a storyline with Jack Swagger (Cole's guy) and whoever Austin's guy will be.

The WWE will be manager-based, with all of the managers being guys from the Attitude Era (SCSA, JBL, etc.). The job of the managers is to put over their guy (the younger talent), by being in their corner, and being their mouthpiece somewhat. Don't be surprised if Paul Heyman comes back to the WWE at some point to back CM Punk and all of the guys who've claimed to be "Paul Heyman guys" over the years. (funny I called this exactly)

Take a look at this clip,


http://www.youtube.com/watch?v=vdBSofk1c-Y

Listen to how Vickie greets Stone Cold in a backstage manner, and also listen to the way Stone Cold talks to Dolph (who looks extremely young here). They're talking about rising to the top, and how Dolph is Vickie's "project" and her "guy."

Another example currently in the WWE is Abraham Washington. He's been going around building up clientele for a while now.. Expect him to be the mouthpiece for some up-and-coming talent. I still feel like his release could've been a work.

Here's another clip,

(fast-forward to 4:30)

http://www.youtube.com/watch?v=R25FZLMVj6k

Listen to what Stone Cold says to Miz, talking about Miz being able to "talk" and Alex Riley being a bigger superstar someday (foreshadowing a future feud?).
 
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