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Why was Ryback de-pushed/buried?

10K views 59 replies 51 participants last post by  Chrome 
#1 ·
I was watching older episodes of RAW, and I saw that Ryback was being given the Goldberg/Lesnar push.

Slow burn..winning steadily against jobbers, then mid-card, then upper mid-card.
But then after losing the Punk feud, he was suddenly pushed way down the card; eventually losing to lower card guys.

He was clearly very over. Does anyone know why Vince/WWE started burying him?
 
#8 · (Edited)
Ryback said:
Hunter [has] told me directly [that WWE does not want young talent to have economic freedom]. He goes, 'we never want another marquee name here in the WWE.' This was during my first contract negotiations Yeah, legit told me, he goes, 'we're never going to have another John Cena.' And if you look, that's why they book guys the way they book them. They don't want guys to have too much power anymore.
As we saw with the treatment of Daniel Bryan, Dean Ambrose, and many other talents, he's right.

- Vic
 
#13 ·
This too.

“In one of our last talks, Vince told me, ‘You’re the hardest working guy that I have here.’ I just said, ‘Thank you.’ Vince said, ‘But hard work doesn’t always pay off here.’ I looked at him and said, ‘Well then, I need to go to a world where my hard work will pay off.'”
We really have to question what the fuck is going on in this company behind the scenes. I understand the notion that hard work doesn't always pay off. But, he was hard working AND over. Really over and consistently over at one point and he had a good look and an over slogan. Yet, he was buried.

It's perplexing.
 
#33 ·
Its a bit off topic but how the hell did people back then seriously think that the Renegade was actually really Jim Hellwig? There are enough differences in them that you can see the Renegade is just a knock-off.

Ok back on topic.

I am not really a Ryback fan but yea de-pushing Ryback didnt make sense to me either. I was happy Mark Henry won at WM since I liked Henry and didnt really like Ryback but I thought that didnt make sense either. (if Ryback was to lose, they should have booked the finish differently)

Since his release, Ryback has been ranting on so many things that sound nonsensical and make him just sound bitter that its hard to to pick out which one is true and which one isnt.
 
#27 ·
1. Whatever HHH tells Ryback could be an inside work.

2. He sounds emotionally-biased and lacking a certain type of intelligence every time I hear him shoot. They probably didn't fully trust him doing professional business with them long-term. I know I wouldn't if I was in charge. Similar to Punk.

In the past, only the strong survived and the weak were weeded out.

These days, WWE is becoming more like every other large corporation. If you're not a professional human being, you'll be weeded out. They don't need you. They don't need to put up with carnies. They see themselves as a truly professional environment these days so it's more important than ever to have some common sense in the way you conduct yourself.
 
#17 · (Edited)
I want to try to answer on the specific point in time I believe you're talking about, which was around early 2013, lI think before a lot of what people are talking about in other responses happened. But also to be fair, my memory isn't as sharp on that time, I could be a bit off because all these shows just feel like a blur of the same nebulous​ noise these days. I still believe there is only one answer..



felt threatened and had him dealt with as John Cena does.
 
#23 ·
He was dangerous and continually hurting people and as someone said he isn't all there

But most if all WWE booked themselves into a corner when they had nobody to replace cena on the babyface side and ryback ended up with the short end of the stick. Ryback was over due to his streak, WWE had already told rock he was wrestling punk at rumble and they had already shot the angle in front of 7 million viewers on the biggest episode of raw since the first draft in 2002 earlier that summer (mainevent of raw 1000)

They could have had punk lose but its doubtful rock agrees to working a match where potentially he is facing a superover but ridiculously green babyface who a.might get cheered more than him and b.might injure him badly so they went with punk winning and as we saw with goldberg once you lose the streak its impossible to regain momentum. If you watch back his momentum is already nearly gone at survivor series 2012...long before he lost to henry or turned heel

If it was today WWE would just throw a number of guys in that spot as they don't need a certain amount of ppv buys to break even. The right thing in hindsight would have been not to do that punk and ryback match, keep ryback undefeated and have him face cena for WWE title at summerslam 2013
 
#25 ·
He should never been put in that title program with Punk. Killed all his hype and momentum. He never recovered from that loss.

Survivor Series 2014 main event was built around what side was Ryback going to chose, because he was being set up as the difference maker - only to be eliminated SECOND!!!
 
#34 ·
Cleary Ryback said and did something backstage that pissed off a few key people. Once in awhile he will say something that appears to be accurate and then the next he seems to make up a whole bunch of stuff. I doubt he means harm, but he does come off as weird in some interviews.
 
#44 ·
I remember how fucking cool Ryback was in 2012. He was a total badass. Then he lost to Punk and even though it wasn't clean, he just wasn't the same. He lost. If they had just gave it a shot and put the title on him, he would have become a great monster champion and hell, you could have main evented WrestleMania with Brock Lesnar vs. Ryback, or some young up-and-coming babyface. But nope, they had to fucking ruin it.
 
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