The only way I can understand you saying sensitivity is "cold blooded" is if you think you're a victim to it, or at least that it victimises some people. This only makes sense if you view is as 'a limitation on my vocabulary' or, if I'm being
really fair, 'my potential vocabulary even if I wouldn't use the word'.
Now consider its incentive, not WWE's but somebody who wasn't a two faced scumbag who's making a case for not using the term:
their incentive is to reduce or eliminate an unnecessary misery to people you have no reason to have anything against.
Of course you can so boldly say "well they shouldn't be bothered by it!"
which is as useful and as assinine as telling somebody to literally grow thicker skin.
How did these people train themselves? Should I believe that they too were "sensitive" (how terrible) until they "stopped being so sensitive" after much practice? I
t's a reaction, an undesirable reaction, if there was a mental switch that said "turn off negative reaction" then obviously these people would pull it. Maybe there is for you, hooray if so.
Let's say you're the mother or father of a child who's in primary/elementary school and who has cerebral palsy. Obviously your child's experience of the world is something that matters to you, it's a "sensitive" issue you could say. I imagine at most people would find it more reasonable from that parent's perspective and naturally from the son/daughter's too.
But that's not me, admittedly, so why do I care?
When things don't have to negatively affect
you personally in order to care, well
I'm all against censorship but also personally wouldn't say it because it offends people. Being too sensitive is bad but being so contrary to it that you become insensitive is also bad.
That's the thing, there's no level of sensitivity that won't be described as "oversensitive". The essence of empathy and goodness has turned heel in 2015, apparently. Oh and so has "social justice", that's bad guy. I'm thinking in 2017 we'll be hating "Good Will Crusaders" or the "Politeness Encouragement Battalion".