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WWE PG heels are bitches

5K views 49 replies 32 participants last post by  OddSquad 
#1 ·
Why does WWE have the tendency to book all their heels as cowardly bitches? Especially now in the PG era all the heels are booked to be cowards. The faces are supposedly brave and valiant who never back out of fights but the heels are little bitches who run from the faces and attack them from behind. It makes no sense.

When was the last time we had a bad ass monster heel who never backs away from a fight and isn't scared of anyone? Even Brock Lesnar runs away from people; the most bad ass wrestler on the planet. In my opinion it makes the heels inherently weaker then the faces.
 
#25 ·
I think over the years WWE has unintentionally redefined what a Heel is, but have realized that a great Heel actually wins on his own.

Although Rusev and Wyatt are not the greatest Heels we have ever seen, they have won several matches without any interference, especially Rusev.

What WWE needs to do is separate the annoying Heels apart from the convincing Heels and then find a way to make these annoying Heels like Rollins and Bo Dallas into convincing Heels.

An example of an annoying Heel = Rollins who can't handle a loss nor a win, yet always needs assistance to win.

An example of a convincing Heel = Rusev who just uses his strength to over power his opponent even though sometimes it will be a cheap shot, you don't see him complaining about his matches. Sometimes he will avoid confrontation by rolling out of the ring, or stepping up for Lana, but he does so in a way to keep the crowd wanting more of the feud.
 
#20 ·
Heels should cheat but looking like little bitches now is old news. What's the point of heels if they never win or don't look like a threat? This is why heels lose heat and have such shitty booking. Heels should always have the 3 options of, winning clean, running away or DQ on any given night. Can so-so beat the face clean? Yup, Next night face gets advantage so heel runs, next match heel DQ's and cheats to win or end the match. Rollins at TLC was the perfect example of how heels shouldn't be booked, looking like a bitch = no credibility, this is why heels after feuding with Cena lose so much because they look so weak.

We're in an age where in movies, tv series and comics where the bad guys are strong, intelligent and near unstopable. Nobody wants the corny weak heels anymore.
 
#41 ·
It's not about how big they are, how many wins they get, how many clean wins they get, etc, it's about how often you job them. That defines a heel.

Edge/Jericho for instance, neither were "big" men. Neither were "badass". What got them over was the fact that they worked characters, and they weren't JOBBING 3 times a month.

This is the single biggest issue with WWE programming, and it's why heels and faces both struggle to get over or stay over.

You say Seth Rollins is the new "top heel"??? Well, he's already jobbed to Cena, Ziggler, and Reigns, all on weekly shows. That's why he already looks inferior to basically every top guy on the show. He can win as many matches he wants, it doesn't matter. He's already LOSING as much as he wins.

Rusev isn't over and credible as a heel because of all of his wins, it's because he hasn't lost. And when he eventually does lose, he can STILL be a very over and credible heel. As long as you give him a loss and then protect him. But the way WWE books is, he'll lose a match and then he'll job for three months straight on weekly TV. Then they say "Why isn't Rusev a beast anymore?" well that's because you fucking ruined him. It's not because Rusev didn't want to be a top guy, or doesn't go for it, it's because you have no fucking clue how to book.

Look at Ryback's first "push" where he "turns" on Cena (despite the massive face pops he got for it), then proceeds to not win against Cena for three months. Then starts jobbing on RAW. Then starts jobbing on SD. Then starts jobbing on Main Event and Superstars. How come Ryback isn't over as a heel, despite having a godlike physique and being strong and badass? Oh, because he does nothing but lose.

If your identity as a performer is to lose left and right, you're a failure. Unless of course, you are a jobber, mid carder, low carder, whatever. There's nothing wrong with being that, everyone has their role to play in wrestling.

Heels are so easy to build. All you have to do is making beating them matter, and WWE doesn't do that. You can be a "chickenshit heel" and still make for a perfectly good match up for the faces. All you have to do is not-lose every single week. But WWE's "Guy A vs. Guy B" philosophy has ruined this booking method.

This is why Cena is bad for the top of the card. Cena/Punk ruled because it was handled like a true old school feud. The guys interacted, cut promos, never actually wrestled or touched each other on weekly TV, there were no random tag matches with them, they treated it like a money feud. And it felt like a big deal because of that. But it is literally the only instance of this type of feud-building in the last five-ten years between active performers. You just fucking watched it with Rollins/Cena. They have a PPV match and that's not good enough, they then have to face each other two more times on live TV in the next month, with Cena winning the blow off match. So in less than 6 months as a main eventer, we've already confirmed that Seth Rollins is not good enough to beat John Cena.
 
#6 ·
Lesnar always ran as a heel. Even in his original run.

As for this thread: little bitch heels > monster heels in terms of staying power, heat, character, entertainment value, surprise factor, and usually mic skills.

Little bitch chicken shit heels have basically always been better in every way. Little bitch heel master race. Suck it (dx reference. Great chickenshits btw).
 
#18 ·
the issue is wwe never really book strong heels.

in my 30+ years of watching wwe the most strongly booked heel was hhh circa 1999-04 and he was only afforded that right because he was fucking stephanie. even then hhh was often a pussy attacking the faces from behind and getting help from shane/steph/vince/evolution etc.

you would never see a heel or heel group dominate in wwe like you did the nwo in wcw or a strong non-monster heel like flair simply because wwe has been a face driven company from the beginning and continues to be so.
 
#21 ·
Even still, heels are much more chicken shit now than they were in the past. I don't even need a heel to be as dominant as HHH was. But there is a happy medium between how they are booked today and how they were once presented. You can't with a straight face tell me heels today aren't taken a shit ton less serious now then they used to be. They're jokes today that not even little kids take seriously anymore.
 
#48 ·
This is such an important point, not just in this discussion, not just in wrestling but in absolutely everything.

We (humans in general) have the tendency to break things down into 1s and 2s and to then pick sides but rarely are there ever actually two options with nothing inbetween.
 
#14 ·
Rollins looked awful against Cena because he was booked to lose the feud while Rollins look great against the other two because he was booked to win. fpalm

FFS they overbooked the TLC ending to protect Rollins. Match had to end in a DRAW first to make Rollins look equal in the record book and led to the clusterfuck of an ending that ironically made Rollins look like a bitch more.
 
#43 ·
That illustrates one of the key fundamental differences between the WWE vs the NWA and WCW promotions. Heels were treated more seriously in the NWA. One thing to note is that heels in the NWA did employ cowardly tactics but they did get the opportunities where they dominated and basically took out their face rivals in backstage segments. For example in a hypothetical scenario a face might have been lured to the back by a heel only to have the heel's friends jump the face. In the actual payoff match to settle the feud the heel many times would cheat to win and thus going on to the next feud with more animosity built up from the crowd toward the heel because of such tactics.

As far as WWE probably one of the strongest booked dominating heels I have seen is Yokozuna. One thing to also note is that unlike the NWA that the WWE has never really had longterm feuds involving heels.

Nikita Koloff was a dominating wrestler as a heel. One thing Jim Crockett Promotions did was make their heels look credible. I think that was one of the reasons why I feel that mid 1980s Jim Crockett promotions is the best wrestling that I have ever seen is because they had credible heels that were perfect foils to the faces.
 
#26 ·
The day heels are booked strongly will be the day I lose faith in humanity.
 
#31 ·
Probably because monster heels tend to have a short live span if you aren't someone freaking special like Brock Lesnar, chickenshit heels do have more staying power; but they would be so much better if WWE allowed them to actually do devious things.
 
#37 · (Edited)
I miss old school heels and feel guys like Rollins would benefit from old school tactics. Eye rakes, grinding their faces on the ropes, sliding to the outside to slow down a match, knucks in the trunks, using the ropes to gain wins. these things need to be used more, back rakes things like this. but the faces need to do a much better job of selling for these things as well. guys like Rusev and Harper are booked pretty strong but they need to sell things like holding onto submissions past the bell and needing security to break up matches and things like that. Harper should be stalking people outside of the arenas. their is nothing personal anymore it seems more like WWE is just booking feuds like co workers who don't like each other but never leaves the arena and that use to help sell matches? I mean how much did everyone love Cody throwing Sandow's MITB into the river? we need more old school story telling and both heels and faces will benefit.
 
#39 ·
The cowardly heel thing, I think, really works well in some instances. Coming from the experience of having an 11 year old brother, he really, honestly despises Seth Rollins. Every time he'd see Rollins charge in the Survivor Series match to land a cheap shot then scurry away he'd become infuriated. Now anytime he sees Seth come out for a match or promo he seethes of hatred for the guy. I think it's awesome that the cowardly gimmick can get that much heat.
 
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