Originally Posted by Salt Upon Wounds
It always makes me laugh when people talk how the closure of a global corporate entity came to because of one group of half-naked bodybuilders beat the rival group of bodybuilders at their soap opera tv ratings war. It closed down
because of AOL/Time Warner merger.
I agree, which is why my original post said the product failed because they cared too much about winning ratings. Which was true, the product became shit because they didn't pace themselves.
And I said the company failed because Ted Turner was the only guy in charge that wanted to see it succeed. When it was solely his pockets affected by the losses, it wasn't a problem. But, when Time Warner started taking the hit, it was only a matter of time until the plug got pulled, which wouldn't be until Turner his majority share in the empire.
And people seem to forget that Turner was removed as head of the network in 1996, when WCW was crushing in the ratings. No incentive to drop them then, as they were profiting. Couple in the fact that not only did ratings never hit the 3.0 mark for it's final 4 months but the fact that they lost over $60 million that year, who would want to keep it as a brand?
That's all I'm saying. Turner was used to taking losses when he was in complete control. But once things turned around, he wasn't in complete control anymore. The company was on borrowed time and all it took was abysmal ratings and a $60 million dollar lose for people to realize "This isn't going to work", as WCW lost more in that 1 year than Turner lost the 8 years prior when he controlled EVERYTHING.