Who was more important for marketing Hulk Hogan or Michael Jordan? - Page 5 - Wrestling Forum : WWE, TNA, Debate League, Wrestling Videos, Women of Wrestling Forums
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Old 01-14-2013, 03:27 PM   #41 (permalink)
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Default Re: Who was more important for marketing Hulk Hogan or Michael Jordan?

Quote:
Originally Posted by nevereveragainu View Post
anyone here can define it all they want but, to put it simply

if jordon was really all that great he would have been alone in the spotlight just like Shaq did

Hogan, as far as the majority of the world is concerned WAS THE WHOLE SHOW, simple as
Dude, you have no clue.

Shaq was alone in the spotlight BRIEFLY, based on his sheer size and likability.

Jordan redefined the game of basketball and set the standard for this massive endorsements athletes have today. And Jordan was that great, the 1998 NBA Finals series had the highest ratings of any Finals series in history and Game 6 was the most watched NBA game in history, the game many assumed would be his last.

Big difference between Hogan & Jordan is Hogan was a creation, a character. Basketball is a legit game, that saw it's highest ratings during Jordan's tenure. So in terms of their field of work, you can't compare them because Hogan's image was that of a sitcom star, it was scripted and made him to appear in a certain light. Jordan was legit athlete, who got by solely on his ability and not pushed by David Stern to become a "kayfabe champion".


And in terms of marketing (which is what THIS thread is about), the Jordan brand is enough to give him the edge by a mile. The brand has been relevant in 4 different decades. He releases the same shoe every year, with more sales than the previous year. He had kids wanting to be "Like Mike". Kids thought in the 90s if they had those shoes, they could be as good as Jordan, that was the marketing strategy. You can say Hogan was the whole show but he had a strong supporting cast. And he's only marketable in the wrestling business. Jordan was marketable in basketball, Hollywood, clothing, fast food, soft drinks, underwear and still is.

Bottom line, if Hogan is so much more important for marketing, why isn't his name alone increasing ratings and buyrates for TNA? And why can Jordan release the same shoe once year, raise the price, sell more than the previous year and see get murdered for those shoes? Their a hot commodity, not only redefining basketball but fashion and pop culture, in general.
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Old 01-15-2013, 04:16 AM   #42 (permalink)
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Default Re: Who was more important for marketing Hulk Hogan or Michael Jordan?

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Originally Posted by MacDanny 6 View Post
if it wasn't for Hulk Hogan wrestling would have been out of business a long time ago
And that somehow compares to Michael Jordan's insane list of million dollar endorsements? I can't even believe this is a serious question. Two different industries and Jordan far eclipses EVERYTHING that Hogan could even dream of accomplishing--in terms of marketing--which is what the OP was asking about.
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Old 01-15-2013, 07:53 AM   #43 (permalink)
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Default Re: Who was more important for marketing Hulk Hogan or Michael Jordan?

To this day, people are killing eachother over Jordans. Never heard of somebody getting killed for their Hulkamania t-shirt.

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Originally Posted by OldschoolHero View Post
You could argue that marketing made both guys seem 100x better than they really were, especially Jordan. Jordan imo isnt as good as Magic or Bird but of course hes thrown above them. Had Magic and Bird had that marketing, who knows...
C'mon son. Calling MJ overrated is one thing, but to suggest that he's only 1/100th as good as he's hyped up to be is a ridiculous statement.
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Old 01-15-2013, 08:27 AM   #44 (permalink)
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Default Re: Who was more important for marketing Hulk Hogan or Michael Jordan?

Quote:
Originally Posted by Deandre Cole View Post
Dude, you have no clue.

Shaq was alone in the spotlight BRIEFLY, based on his sheer size and likability.

Jordan redefined the game of basketball and set the standard for this massive endorsements athletes have today. And Jordan was that great, the 1998 NBA Finals series had the highest ratings of any Finals series in history and Game 6 was the most watched NBA game in history, the game many assumed would be his last.

Big difference between Hogan & Jordan is Hogan was a creation, a character. Basketball is a legit game, that saw it's highest ratings during Jordan's tenure. So in terms of their field of work, you can't compare them because Hogan's image was that of a sitcom star, it was scripted and made him to appear in a certain light. Jordan was legit athlete, who got by solely on his ability and not pushed by David Stern to become a "kayfabe champion".


And in terms of marketing (which is what THIS thread is about), the Jordan brand is enough to give him the edge by a mile. The brand has been relevant in 4 different decades. He releases the same shoe every year, with more sales than the previous year. He had kids wanting to be "Like Mike". Kids thought in the 90s if they had those shoes, they could be as good as Jordan, that was the marketing strategy. You can say Hogan was the whole show but he had a strong supporting cast. And he's only marketable in the wrestling business. Jordan was marketable in basketball, Hollywood, clothing, fast food, soft drinks, underwear and still is.

Bottom line, if Hogan is so much more important for marketing, why isn't his name alone increasing ratings and buyrates for TNA? And why can Jordan release the same shoe once year, raise the price, sell more than the previous year and see get murdered for those shoes? Their a hot commodity, not only redefining basketball but fashion and pop culture, in general.
i thought we were comparing the individuals within just/only the marketing departments not the sports they came from

Last edited by nevereveragainu : 01-15-2013 at 08:31 AM.
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Old 01-15-2013, 10:36 AM   #45 (permalink)
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Default Re: Who was more important for marketing Hulk Hogan or Michael Jordan?

Quote:
Originally Posted by Smif-N-Wessun View Post

C'mon son. Calling MJ overrated is one thing, but to suggest that he's only 1/100th as good as he's hyped up to be is a ridiculous statement.
If anything MJ is so overrated that he's underrated. A lot of people don't fully understand just how amazing of a player he was. He truly is the greatest player to ever play the game.
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Old 01-15-2013, 11:00 AM   #46 (permalink)
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Default Re: Who was more important for marketing Hulk Hogan or Michael Jordan?

hulk hogan!
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Old 01-15-2013, 11:07 AM   #47 (permalink)
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Default Re: Who was more important for marketing Hulk Hogan or Michael Jordan?

I can't believe this thread was even made. It really isn't even close. The comparison should never have been made.
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