Acknowledged by SCOTT STEINER
Join Date: Dec 2012
Re: Who was more important for marketing Hulk Hogan or Michael Jordan?
I'm going with Hogan here. I know Jordan was bigger, MUCH bigger. But Hogan put WWE on the map. Literally. It was in New York/northeast, and then it was nationwide.
Michael Jordan was and is the biggest sports star on the planet. The added money he brought to the NBA and other entities far outweighs Hogan. However, the percentage growth he brought to the NBA is nothing compared to what Hogan brought to WWE. NBA fans, and all sports fans, talk about Magic Johnson, Larry Bird, Kareem Abdul-Jabbar, Julius Erving, not merely because they were glorified after the fact but because they were big deals at the time. In fact, Bird and Magic are the ones most described as 'putting the NBA on the map.' Go ask a Hogan fan back then, or a wrestling fan today, who Billy Graham, or Bob Backlund, or Bruno Sammartino are; they'll have no idea. The NBA was slowly growing, was seriously helped by the arrival of cable, precisely when WWE was helped by the arrival of PPV and Hulk Hogan.
Also, Jordan wasn't the first extremely dominant NBA player, he was just the first extremely dominant player since the 80's, when the NBA really went through rapid expansion. Hogan, however, was a pioneer; he was the first wrestling star promoted for his acting ability (and promoted largely because of his Rocky (3?) appearance), rather than his in-ring ability. He was the beginning of the sports-entertainment era, where WWE implicitly acknowledged it was fake, the version of pro wrestling that exploded in popularity. Hogan is much more responsible for wrestling's success than Jordan is to the NBA's success.
WWE favorites: Punk, Sheamus, Lesnar, Ambrose, Rollins, Reigns,
Del Rio, Orton, Bryan, Ziggler, Wyatt, Usos, Cesaro, Mysterio, Kane
DGPW: Doi, Yoshino, Tozawa, Yamato, Dragon Kid, BxB Hulk, Ricochet, Super Shisa
NJPW: Okada, Nakamura, Styles ROH: Briscoes, Fish and O'Reilly, Young Bucks
All-Time: Rock, Punk, Lesnar, Angle