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post #1 of 7 (permalink) Old 08-07-2012, 01:59 AM Thread Starter
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Sting heel turn

Why in the hell did they do that?
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post #2 of 7 (permalink) Old 08-07-2012, 04:58 AM
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Re: Sting heel turn

By August/September time WCW had fallen a long way behind WWE in the ratings battle with WWE having almost double the amount of viewers so WCW decided to do something they believed would shake things up which was turning Sting heel. The problem was that the build up was so poorly executed and pointless that it didn't work and as hard as WCW tried to portray Sting as a heel alongside Lex Luger the fans simply wouldn't accept it.

I would go as far as to say that WCW fans were more against Sting turning heel than WWE fans were when Stone Cold Steve Austin turned heel in 2001 as Sting was the top babyface for a decade prior and unlike Hulk Hogan who had the fans turn on him because they were tired of his character Sting had changed his character by 1999 from the one he had in between mid 1996 and mid 1998. WCW by mid 1999 were completely out of ideas as signing Bret Hart wasn't the success they thought it would be, Goldberg/New World Order fizzled out almost immediately, Scott Hall was awol a lot of the time, Hulk Hogan was finished but couldn't accept it and all the young talent had or was getting ready to leave.

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post #3 of 7 (permalink) Old 08-07-2012, 02:50 PM Thread Starter
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post #4 of 7 (permalink) Old 08-07-2012, 11:04 PM
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Re: Sting heel turn

Quote:
Originally Posted by dave 1981 View Post
By August/September time WCW had fallen a long way behind WWE in the ratings battle with WWE having almost double the amount of viewers so WCW decided to do something they believed would shake things up which was turning Sting heel. The problem was that the build up was so poorly executed and pointless that it didn't work and as hard as WCW tried to portray Sting as a heel alongside Lex Luger the fans simply wouldn't accept it.

I would go as far as to say that WCW fans were more against Sting turning heel than WWE fans were when Stone Cold Steve Austin turned heel in 2001 as Sting was the top babyface for a decade prior and unlike Hulk Hogan who had the fans turn on him because they were tired of his character Sting had changed his character by 1999 from the one he had in between mid 1996 and mid 1998. WCW by mid 1999 were completely out of ideas as signing Bret Hart wasn't the success they thought it would be, Goldberg/New World Order fizzled out almost immediately, Scott Hall was awol a lot of the time, Hulk Hogan was finished but couldn't accept it and all the young talent had or was getting ready to leave.
I think you hit it on the head about mid-way through your second paragraph..."WCW by mid 1999 were completley out of ideas...." And that my friends is why they did it. Booking on the fly works when you have a small roster and creative booker, but not running a national show with a roster the size of a small army.
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post #5 of 7 (permalink) Old 08-09-2012, 08:10 AM
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Re: Sting heel turn

The best part of Sting's heel turn is the fans went completely nuts when he did. The finish to Fall Brawl 1999 should've been the finish to Starrcade 1997!

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post #6 of 7 (permalink) Old 08-09-2012, 09:19 AM
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Re: Sting heel turn

For me Stings heel turn never worked. He was always far better as a face then heel. WCW tried him as heel it did ok but not good as he is as a face

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post #7 of 7 (permalink) Old 09-24-2012, 01:53 AM
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Re: Sting heel turn

I had stopped watching by that point, but it always makes me curious how they do that. The two prime examples of babyfaces turning heel that totally failed was, of course, Stone Cold and RVD during the invasion angle. If the fans aren't receptive to it, then why do it?
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