Asking JAMES ELLSWORTH for Wrestling Advice
Join Date: Mar 2011
Re: How can WWE recreate and reinvent itself so as to create the next biggest boom?
Im going to say there wont be another boom period.
And that this talk of wrestlings popularity going in cycles just isnt true anymore. Basically there have been two peaks and the rest of the time (while still profitable) the business has been stagnent
Those two peaks came as a result of pro wrestling reaching out beyond its fan base and appealing to non wrestlig fans. But i honestly dont think it can do that again. From the 80s to now theyve done pretty much all you can do with pro wrestling. Theyve done the extreme years, the pg years, the 80s years full of gimmicks, the 2000s where there are no gimmicks
What killed off the wwe was when they gave up any notion of it being a sport and turned it into a soap opera, a tv show. Because as soon as they started treating it like a soap opera they run the risk of what happens to all tv shows - sooner or later they get cancelled.
Sports go on and on for decades and are timeless. Theres no danger of the nba or nfl going out of business. But at some point all tv shows find that theyve done everything they can do and the people who watch them just get less and less.