Originally Posted by QuietInRealLife
Punk can play an amazing heel in and out of the ring, but the problem is that he can't draw. People aren't going to pay money or tune in to boo their hero, evidenced by the crap ratings since raw 1000.
I disagree. In many ways the heels are the draws. They are allowed to be more free and flamboyant in appearance and mic work. They exist to get heat, that is, make a match hot. A good heel can make any match where it seems as if he could finally lose and take a deserved beating a draw. Finally, a certain percentage of an audience will always love "the bad guy" so they are the top draw and top face to a good portion of the audience.