Searching for a new identity
Join Date: Dec 2006
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Re: Why doesn't the WWE target college students?
Originally Posted by Hanoi Cheyenne
Because marketing-wise college students are one of the most difficult and least rewarding markets to try penetrate, by nature theyre transient, skeptical and with very little disposable income.
Far smarter for a business of WWEs nature to target young kids and their parents.
Personally speaking my college years were a complete break from watching wrestling, too many other things on my mind in those years (namely partying).
This, lol...especially the low income part. Look at us for example. Youtube/streaming is all we do! Even if all college students in the world became fans, they wouldn't actually spend any money on the product