Originally Posted by vanboxmeer
The North America vs. international split, with 75% of the buys coming from North America is a second indication that it was Lesnar as the reason. Lesnarís main drawing power from his UFC days was gigantic in the U.S. and Canada, but little international, since UFC has never done strong PPV business (or even done much PPV) outside of North America except for Australia and that came toward the end of Lesnarís UFC tenure.
So Brazil doesn't have high amount of buyrates? I really thought a place like Brazil would be really high, considering the popularity of UFC in Brazil